elevate customer engagement with interactive conversations
Vi Business RCS enables enterprises, like yours, to move beyond traditional SMS by leveraging rich, interactive messaging capabilities to foster more meaningful and engaging customer communication.
what sets us apart?
explore the strategic advantages of RCS for your business
send a basic text message
Plain text alerts sent from verified business profiles with brand name,logo, and trust indicators—ideal for secure, simple updates like reminders and transactional alerts.
single rich message
Include media, a headline, description, and buttons for actions like visiting a website or calling—delivering a visually rich way to promote products or share content in the messaging app.
A2P conversation
Let users start chats with businesses via QR codes, links or search. Businesses can then respond with rich messages, ideal for support, bookings, queries, and feedback
P2A Conversation
Include media, a headline, description, and buttons for actions like visiting a website or calling—delivering a visually rich way to promote products or share content in the messaging app.
transforming Messaging into Engagement: why choose Vi Business RCS messaging for your business
Business RCS
Whatsapp
SMS
find out why we’re the best-in-class
brand authencity
Establish trust with our verified sender badge
multi-app integration
Google Maps, Calendar, GPay, Webview and Wallet integration
quality control
Send rich media (videos, GIFs, images, audio, PDFs)
webview functionality
RCS supports in-message website viewing without redirecting users outside the browser.
conversational
Interactive carousels and actionable buttons
conversation support
Two-way conversation support
reimagine customer conversations with Vi Business RCS
Retail & E-commerce
Use Case:
Showcase new arrivals using carousels and engaging visuals
Benefits:
• Boosts engagement with interactive and rich media content
• Drives more sales using real-time offers and CTAs
Banking & Finance
Use Case:
Send secure OTPs and alerts for suspicious transactions
Benefits:
• Builds trust through verified and tamper-proof messages
• Reduces fraud using authenticated sender details
Travel & Hospitality
Use Case:
Send booking updates with live itinerary and gate changes
Benefits:
• Enhances experience with timely travel notifications
• Reduces delays and confusion during travel check-ins
Healthcare
Use Case:
Remind patients of appointments and send prescriptions
Benefits:
• Cuts no-shows with timely appointment alerts
• Improves care through fast, secure communication
Logistics
Use Case:
Provide real-time shipment tracking and delivery updates
Benefits:
• Increases transparency with live order tracking
• Reduces customer calls with proactive delivery alerts
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thank you for your interest!
our expert will contact you within 48 hours
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frequently asked questions
1. Does Vi Business RCS require an internet connection to work?
Yes, our RCS messages are delivered over the internet and require users to have an active data connection or Wi-Fi. This enables the delivery of rich media content and real-time interaction features that go beyond traditional SMS.
2. Can I personalise RCS messages for different user cohorts?
3. Does Vi support APIs for RCS integration into our CRM or marketing stack?
Yes, Vi supports API-based integrations for brands looking to connect RCS services with their existing CRM or automation platforms for seamless campaign execution.
4. Is there a template (message content) approval process in Vi Business RCS?
Yes, Vi Rich Communication Service requires message templates to be approved before execution. This process ensures that only legitimate, non-spam content reaches users, safeguarding customer trust and platform integrity. From a brand’s perspective, the approval mechanism also ensures that only relevant, pre-vetted messages are sent through the brand's verified header, maintaining consistency and protecting brand reputation. The approval is largely automated, with 85-90% of templates getting approved in real-time.
5. Can RCS messages be delivered to iOS users?
Currently, Vi Business RCS is primarily supported on Android devices via the Google Messages app. iOS support is a work in progress. Vi is actively working with Apple on the integration to enable RBM functionality for iPhone users.
6. Is there a minimum volume or spend commitment to start using Vi RCS Business Messaging?
No, there isn’t any specific volume threshold defined. However, the volume commitment and commercial terms are decided on a case-to-case basis. Please get in touch with our enterprise sales team for the same.
7. How can we get more lead conversions from RCS communication?
To drive higher lead conversions, the RCS message should be made more engaging and interactive. This can be achieved by using rich media (images, videos, carousels), clear CTAs (like “Book Now” or “Know More”), and deep integrations with Google apps like Google Maps (for store directions etc.) or Calendar (for appointment booking reminders etc.). Additionally, Web View can be used to embed lead forms, product pages, or payment gateways directly within the message - allowing users to complete actions without leaving the chat, significantly boosting conversion rates.
8. What is Trans24 in Vi RBM, and how can it benefit my business?
Trans24 is a unique offering by Vi that allows brands to send unlimited (subject to fair use policy) transactional RBM messages within 24 hours while being charged for only one message. Unlike standard RBM, which is typically used for promotions, Trans24 enables real-time delivery of critical service messages - like payment confirmations, delivery updates, support responses, and more - using rich media and interactive formats.
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