Customer Targeting Solutions

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As a business that caters to a diverse set of customers with ever-evolving needs, it is important to use effective filters to identify them, so that your marketing spends yield maximum returns. You are always looking to get ahead of the curve by leveraging insightful data.

 

Vi Customer Targeting Solution simplifies this task with precision. This intuitive tool helps you make the right strategic decisions to increase digital engagement and convert your sales leads.

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Target relevant audiences through SMS and website redirects

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Leverage the advantage of programmatic advertising over digital banners

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Run brand promotions through automated voice calls using Out Bound Dialler (OBD)

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Filter and target customer segments by age, ARPU, gender, prepaid/postpaid plan, handset price, handset type (smartphone/feature phone), location (circle, city, district, pin-code), data user/non-data user, etc. to give you more precise and accurate results

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